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We are excited about a number of new initiatives that the membership committee is working on and since membership is the life-blood of BATC, we thought you should know about them!
We are very excited about the recent hire of our new Director of Membership Kristina Mahler.
Kristina will be working on garnering excited new members to BATC’s rosters and will be galvanizing the Membership Committee’s efforts to attract new members who are seeking the great opportunities that BATC has to offer. Heather Griffis will continue to work on Member Services or what we on the MC call “retention.” Together, they will make a well rounded resource for new and existing members alike.
BATC Leadership and the Membership Committee have realized that a member is most vulnerable to non-engagement and thus non-renewal in the first two years of their membership.
It’s intimidating to go into a room full of people you don’t know or establish a discipline for making the time to attend events. Thus we are rolling out BATC’s Mentor Program. This program will call upon BATC Membership Committee, Board and other committee members to “mentor” three or four new members throughout the course of their first year(s) of membership. We will be inviting them to events we are attending, making quarterly phone calls to them gauging and encouraging their involvement, connecting them with other members whose experience or connections they could benefit from. In short we will be making sure that they are not “slipping through the cracks” and are aware of all of the potential that BATC’s Membership holds.
Membership Committee Made a Big Impression at the BRS show in April.
At the 2016 Builders & Remodelers Show, we targeted new members and first time exhibitors by extending ourselves to them as a resource and encouraging behaviors and expectations on the show floor. This meant being actively engaged in initiating relationships at the show. The BRS show was a fabulous opportunity to show our skill-sets and products and you will never have a better and more captive audience. We encouraged exhibitors to foster relationships on these grounds, and to follow up with the builders and associates they introduced themselves to during the show, making their investment in the BRS show well worth their time.
All in all, the Membership Committee is very excited to increase our engagement both in the seeking of new, active members and making sure those members are realizing the true benefits they can achieve by getting involved and broadening their circles. We hope that you all will help us in our efforts as membership belongs to us all.
2016 BATC Membership Committee
The BATC Membership Committee maintains a strong membership base by contacting prospective members and encouraging membership retention. Ambassadors also acquaint, motivate and inspire new members to take advantage of and participate in all the programs and services available through the Builders Association of the Twin Cities.
JILL MURPHY, CHAIR
True North Consulting
Ancona Title & Escrow
Solutions Insurance Agencies
MJ’s Contract Appliance, Inc.
Residential Technology Systems
Lappin Lighting-JH Larson
Marvin Windows and Doors
Oakcrest Building Products
Twin City Fireplace & Stone Company
Ridge Creek Custom Homes
and more by Kori
Bob Michels Construction, Inc.
Pella Windows & Doors – Twin Cities
Masonite International Corp.