The future of kitchen and bath design is evolving, with 2025 trends highlighting a shift toward sustainability, wellness, and personalized spaces. At the Builders and Remodelers Show (BRS) in February, moderator Rosa Monroe of Terrazzo & Marble Supply Co. led a discussion digging into the latest kitchen and bath trends with experts Bre Perrigo of Revival House, Janel Swanson of Wildwood Kitchens and Baths, Kate Roos of Kate Roos Design, and Kristen Schammel of Ruby+Suede Design Studio. Their insights, combined with findings from the National Kitchen & Bath Association’s (NKBA) 2025 Kitchen Trends Report, shed light on the key factors influencing these shifts and how designers can help clients make informed, future-forward choices.
Sustainability & Wellness Take Center Stage
Homeowners are becoming more conscious of their environmental impact, leading to increased demand for energy-efficient appliances, eco-friendly materials, and water-saving fixtures. According to the NKBA report, natural materials like reclaimed wood, recycled countertops, and sustainably sourced stone are becoming more prevalent, not only for their lower environmental footprint but also for the warmth and texture they bring to spaces.
In addition to sustainability, wellness-driven design is on the rise. Homeowners are prioritizing health-conscious choices, from improved air circulation in kitchens to non-toxic finishes and lighting that mimics natural daylight. Thoughtfully planned layouts that reduce stress and promote organization are also high on the priority list. Designers at the BRS panel noted that clients are looking for spaces that feel calming and restorative, with an emphasis on decluttering and maximizing natural light.
The Personalization Boom
The era of one-size-fits-all kitchen and bath design is fading. Personalization is at the forefront of 2025 design trends, with homeowners seeking ways to make their spaces uniquely their own. NKBA’s findings highlight a rise in customized cabinetry, unconventional color palettes, and highly tailored layouts. Whether it’s a bold backsplash, a unique sink design, or integrated smart home features, clients want spaces that reflect their lifestyle and preferences.
At the panel discussion, the experts agreed that while personalization is key, it’s important to guide clients in making smart, long-lasting decisions. While statement elements like colored appliances or custom range hoods are gaining popularity, they should be balanced with timeless foundational pieces. Integrating trendy elements in ways that can be easily refreshed — like through light fixtures, hardware, or accent walls — helps designs remain adaptable so homeowners don’t feel stuck with a trend that fades.
The Evolution of Storage & Functionality
The way people use their kitchens and bathrooms is shifting, and so is the need for smarter, more efficient storage solutions. Open shelving, which was once a dominant trend, is now seeing a decline in favor of more concealed, streamlined storage options that feel less visually cluttered. Homeowners want organization that works for their lifestyle, with a focus on deep drawers, built-in dividers, and hidden charging stations for seamless tech integration.
According to NKBA’s research, there’s also a greater demand for multi-functional spaces. Kitchen islands, for example, are evolving beyond simple prep spaces into workstations, dining tables, and entertainment hubs. Breakfast nooks are making a strong comeback, providing cozy gathering spaces that blend style and practicality.
The experts at BRS highlighted that function must always come first in design. Homeowners are investing more in well-planned storage solutions to minimize clutter, while maximizing efficiency — especially in smaller spaces — to make a home feel larger and more comfortable.
Technology Meets Aesthetics
Homeowners are prioritizing smart home features that enhance convenience without disrupting aesthetics. Built-in charging stations, hands-free faucets, voice-activated lighting, and appliance automation are all on the rise, allowing for a more efficient and enjoyable user experience.
The NKBA report points to a growing interest in hidden technology — think: refrigerators with touch-open doors, induction cooktops that blend into countertops, and smart mirrors with built-in lighting and temperature controls. Designers at the BRS panel noted that the key is to incorporate technology in a way that complements the space rather than overpowering it. Clients want high-tech solutions, but they don’t want their kitchens and bathrooms to feel like sterile, futuristic labs.
What’s In and What’s Out for 2025?
As trends shift, certain design choices are falling out of favor while others are gaining momentum.
On the Rise:
- Warm, Earthy Tones: Cool grays are giving way to rich browns, terracotta, and deep greens.
- Mixed Materials: A blend of wood, metal, and stone adds texture and depth to spaces.
- Personalized Details: Statement backsplashes, custom hoods, and bold color choices are becoming more common than a seen-it-before copy of what’s popular.
- Hidden Storage & Charging Stations: Maximizing functionality with built-in solutions.
- Smart Appliances & Touchless Tech: Enhancing convenience while maintaining aesthetic appeal.
Fading Away:
- Overuse of Open Shelving: Many homeowners now prefer closed storage for a cleaner, less cluttered look.
- Subway Tiles with Black Grout: This once-popular combination is being replaced with more unique, textured tile choices.
- Overly Minimalist Kitchens: While simplicity is still valued, sterile, all-white kitchens are being replaced with warmer, more inviting designs.
Key Takeaways for Industry Professionals
For designers, builders, and industry professionals looking to stay ahead of the curve, here are the main lessons from NKBA and the panel discussion:
- Educate Your Clients
Help homeowners understand the difference between passing trends and lasting investments. Identify their top goals — like ease of use, quality of life, or resale value — and offer guidance on where they should spend versus where they can save. - Prioritize Functionality
A beautiful design must also work well for daily life. Smart storage, lighting, and tech integration are just as crucial as aesthetics. - Balance Trend and Timelessness
Encourage clients to incorporate trendy elements in flexible ways while keeping foundational pieces classic. - Sustainability Sells
Energy efficiency, eco-friendly materials, and wellness-focused design are not just good for the environment — they’re top priorities for today’s buyers. - Personalization is Key
The cookie-cutter approach is fading. Offering customization options will help clients feel their space is uniquely theirs.
As kitchen and bath trends continue to evolve, the most successful designs will be those that seamlessly merge beauty, function, and personalization. By staying informed and adaptable, industry professionals can create spaces that not only meet current demands but also stand the test of time.
