The Summer and Fall Artisan Home Tours exclusively showcase the top custom homebuilders in the Twin Cities area. These multi-million-dollar homes feature the highest level of finishing, quality, and craftsmanship. Plus, high-end remodeled home projects are showcased during the final weekend.
Through powerful and comprehensive marketing, advertising, and public relations, the Artisan Home Tour events are your perfect opportunity to bring pre-qualified homebuyers to view your luxury home. Here are nine reasons to consider participating in one of the 2023 Artisan Home Tours.
1. Exclusivity
The Artisan Home Tour is a unique and exclusive tour for high-end custom homebuilders and remodelers. New home entries must meet sales price and square feet minimums and remodeled homes must have minimum project values to ensure Artisan-level quality.
2. Qualified Leads
You’ll gain qualified leads as clients seeking to build come through your home on the tour. In addition, when attendees purchase a ticket online and when they visit your home, they will have opportunities to opt-in to allow you to contact them directly. Builders and remodelers regularly on the tour often report securing projects for a subsequent year that they can attribute directly to the Artisan Home Tour.
3. Experienced Team
The Artisan Home Tours team has more than 100 combined years of experience providing first-class home tours in Minnesota.
4. Qualified Attendees
The Artisan Home Tour is a ticketed event. These serious attendees will be paying to see the exceptional workmanship in your featured home. Because this is a ticketed event, we can track attendance and provide you with quality data.
5. Prominent Marketing
Tour marketing is valued at more than $400,000 and includes powerful social media, digital advertising, retargeting and geotargeting, television, radio, and magazine ads that create tens of millions of impressions.
6. Public Relations
Earned media is an important part of our success. Builders and remodelers can submit proposals for PR opportunities including newspapers, radio, and TV coverage that will drive qualified attendees.
7. Social Media
The tour will be promoted across social media channels which plays a vital role in a successful Artisan Home Tour. You will be provided social media graphics and tools to assist in the promotion of your home on the tour.
8. Beautiful Publications
Artisan Home Tour guidebooks are direct mailed to Minnesota residents and available for pick up at Bachman’s store to help your reach potential customers! You can view the 2022 issue here.
9. Benefiting a Great Cause
Partial proceeds from the Artisan Hour Tour help to support the work of the Housing First Minnesota Foundation. Our charitable arm taps the talents and resources of the association’s member builders, remodelers, suppliers, and others to support our communities. The Foundation builds homes and provides remodeling and repair in order to provide safe, quality, affordable housing for those in need.
With dedicated volunteers offering their time and talents, generous financial support, and support from the public when they visit Artisan Homes, Dream Homes, and Dream Remodeled Homes, they continue to build futures through housing.
Ready to learn more about the Artisan Home Tour and enter your work into the 2023 tours? Contact Kori Meewes or Brad Meewes to get started!
